Monday, April 26, 2010

Finding the Best Franchise Business Opportunity

So you're thinking about franchising your business and wondering how much it costs. There isn't necessarily a right answer for this question, but let's walk through a few different scenarios. First off, let's remember why you are looking into franchising your business. I would imagine it is because you have a good business that is profitable and would allow for a franchisee to make a decent return on their investment.


You may also be considering franchising your business because you are unable to expand through your own cash flow, get a loan through a bank, or find investors that have an interest in your company. Isn't funny when you look back and you actually thought at some point that you would actually find an investor? Who were we kidding! You may also be franchising because you don't have the right staff in place for more company locations or need to expand rapidly.


A Measure of a Franchise Business Owner's Probable Success


So all of this has led us to the point of franchising a business and now you are wondering what it costs to franchise. Let's take a look at the initial costs. Initially you are going to need to have a franchise company developed. So you are going to need a franchise business plan, franchise legal documentation, franchise operations manual, franchise marketing plans, franchise brochure, and franchise training.

There are a number of ways to complete these items such as doing it all on your own, hiring a franchise consultant, or finding some way to piecemeal the project together. Don't be fooled by your local attorney telling you that they specialize in franchise law or convince yourself that now all of a sudden you are a master in franchising. It is a highly specialized field and you are far better served connecting with a franchise consultant to help you through this process.


Secret on How to Make Your Franchise Business Successful


Okay, okay, so what does it cost to franchise already? Generally speaking franchise costs can range from $50,000 upwards to over $250,000 and usually are not much more than your cost to open up another company owned location. Although the initial cost might seem a bit overwhelming, you have to remember that you are building a mold to sell franchises from. After the mold is built you will be able to sell as many franchises as the market can bear.

Remember too that you most likely will be asking your franchisee to spend the same amount or more in order to buy your franchise. Overall, there are many variables that can contribute to your cost to franchise a business such as if you intend to expand internationally, nationally, or regionally. Other factors include your marketing budget, what kind of outsourced franchise service providers you work with, what you already have in place, and other types of operating expenses. I hope this helps to answer your question about what the cost is to franchise a business.
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Saturday, March 27, 2010

Successful Franchise Business

Have you ever wanted to own your own business, but have reservations about taking such a significant financial risk? Finding the right franchise business will reduce that risk and help you reach your goals. Owning a franchise business means you have the right to use a company name and sell the company's products, while the parent company (or the Franchisor) sets the standards and makes marketing, advertising and internal decisions.

The franchisor already has a proven track record of success, and therefore already has plans in place to help you, the franchisee, get your franchise off the ground. The franchisor can offer their established and respected name, proven products or services, and training to help you and your employees succeed.

The franchisor has knowledge of what mistakes are routinely made by someone who is starting their first business, and has taken action to eliminate those mistakes to ensure anyone who is opening up one of their franchises will have the guidance and support of the franchising corporation.

The first thing you should do when considering a franchise opportunity is think of a franchise that sells a product that interests you. Having passion and knowledge about a product or service you are selling will give you a great foundation for your business. Your knowledge and skill can be taught to employees and come through in your interaction with customers.

A franchise consultant can help you focus your goals and assist you in finding the right franchise business for you. Franchise consultants can calculate which franchisor has the best business model for you based on your unique personal profile. Your goals, skills and interests will be matched with a franchise model that best exemplifies your expectations.

Research the franchises you are considering. Find out their financial strengths and weaknesses, as well as their locations in the region. Visit a franchise and, if possible, talk to the owner. Ask him or her their opinion of the franchise, the franchisor and what he or she likes best about the company. Consider your financial investment. What is the initial startup cost of the franchise and how to you plan to finance the investment?

Will you have to take out a loan or do you have the capital on hand? Opening a franchise business is a significant financial investment, so make sure you have enough money left over to support your family and pay employees during the times when business is slow. Before you sign any contracts or enter into any agreements with the franchisor, meet with a franchise attorney.

The franchise attorney specializes in legal business matters that pertain specifically to franchise businesses. The franchise attorney can advise you on certain aspects of the contract and explain to you parts of the contract that are unclear. The franchise attorney can also negotiate with the franchisor's attorney to make sure your best interests are being met.

The most important thing to remember as you search for your new franchise business is to do your research. Enlist the help of a franchise consultant who will ensure your goals are being met. Owning a franchise is one of the most important decisions you'll ever make, and finding the right one for you will give you a greater chance of success.
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